Technology (Consumer Data Protection)

passed both · Michigan · House Jul 1, 2026

HB 6099: Trade: consumer goods and services; use of surveillance pricing in the sale of certain consumer items; prohibit. Amends secs. 2, 7 & 12 of 2011 PA 15 (MCL 445.312 et seq.). TIE BAR WITH: HB 6098'26

This bill prohibits retailers in Michigan from using surveillance pricing, which involves raising the price of a consumer item based on an individual's personal data such as their IP address, search history, or device type. It requires businesses to clearly display the total price of items at the point of sale, with specific exceptions for things like food sold by weight, motor vehicles, and small items under 30 cents. The legislation also allows consumers to sue retailers for violations, potentially recovering actual damages or a minimum of $250 for each day the law is broken. Finally, the bill includes a tie-breaker provision that prevents it from taking effect unless a companion bill, HB 6098, is also passed into law.

Topics ✓ TechnologySupports TechnologyBill protects consumer data privacy by prohibiting surveillance pricing based on personal data like IP addresses and search history.95% confidence

Sub-Topics Consumer Data Protection Data Privacy

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passed both · Michigan · House Jul 1, 2026

HB 6098: Consumer protection: other; use of surveillance pricing in the sale of certain goods and services; prohibit. Amends sec. 3 of 1976 PA 331 (MCL 445.903) & adds sec. 3q. TIE BAR WITH: HB 6099'26

This bill amends the Michigan Consumer Protection Act to explicitly prohibit merchants from using "surveillance pricing," a practice where prices are dynamically adjusted based on data gathered from monitoring individual customers. The legislation directly affects businesses selling goods and services by adding a new provision that makes it unlawful to charge higher prices to consumers who are being tracked or monitored. By incorporating this specific prohibition into the state's existing list of unfair trade practices, the bill aims to prevent deceptive pricing tactics that exploit consumer data.

Topics ✓ TechnologySupports TechnologyBill prohibits surveillance pricing, protecting consumer privacy and limiting data-driven price discrimination.90% confidence

Sub-Topics Consumer Data Protection Tags Consumer Protection

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in committee · Michigan · Senate May 20, 2026

SB 991: Trade: consumer goods and services; use of certain algorithms and protected class data to set prices; prohibit. Amends sec. 3 of 1976 PA 331 (MCL 445.903) & adds sec. 3j.

Senate Bill 991 amends Michigan's Consumer Protection Act to prohibit businesses from using certain algorithms and protected class data to set prices. This law directly affects companies that sell goods or services by banning the practice of adjusting prices based on factors like race, age, or other personal characteristics. The bill adds a new section to the statute to explicitly make this pricing behavior unlawful, ensuring that consumers are not charged different amounts for the same items based on their personal data.

Topics ✓ TechnologySupports TechnologyBill prohibits discriminatory pricing algorithms and protects consumer data privacy, aligning with digital rights and consumer protection.90% confidence

Sub-Topics Consumer Data Protection Data Privacy Tags Consumer Protection

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passed · Michigan · House May 19, 2026

HB 5899: State management: other; artificial intelligence pilot program; establish for state departments and agencies. Creates new act.

This bill establishes an artificial intelligence governing board and creates a pilot program for state departments and agencies to test generative AI tools. The governor-appointed board will include experts in technology, ethics, and the private sector to develop ethical guidelines and advise on the program's implementation. Starting in January 2027, the pilot program allows approved state employees to use AI tools while prohibiting activities that violate privacy laws, discriminate, or compromise data security. The department of technology, management, and budget will manage the program, including auditing AI usage and providing training to ensure compliance with state and federal standards.

Topics ✓ TechnologySupports TechnologyBill establishes an AI governing board and pilot program to develop ethical guidelines and safely integrate generative AI into state operations.85% confidence

Sub-Topics Artificial Intelligence Consumer Data Protection Emerging Technology

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in committee · Michigan · House Apr 14, 2026

HB 5769: Consumer protection: privacy; reproductive health data privacy act; create. Creates new act.

This bill, known as the Reproductive Health Data Privacy Act, establishes new rules for how businesses and organizations can collect, process, and sell personal information related to reproductive health. It requires individuals to give clear, specific consent before their reproductive health data is gathered or shared, prohibiting vague consent methods like broad terms-of-service agreements or deceptive design patterns. The legislation also bans the use of geofence technology that creates virtual boundaries around reproductive health service facilities to track individuals. Additionally, the act defines what constitutes reproductive health data, outlines protections for biometric information, and provides civil remedies for violations while excluding certain research and publicly available information from these restrictions.

Topics ✓ HealthcareSupports HealthcareBill protects reproductive health data privacy and patient rights by requiring clear consent and banning deceptive data collection practices.90% confidence ✓ TechnologySupports TechnologyBill strengthens consumer privacy protections by requiring explicit consent for reproductive health data and banning deceptive tech practices, directly advancing digital rights and data privacy.95% confidence

Sub-Topics Women's Health Consumer Data Protection Data Privacy

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in committee · Michigan · House Feb 3, 2026

HB 5492: Law enforcement: other; guidelines for use of registration plate reader systems; provide for. Creates new act. TIE BAR WITH: HB 5493'26

HB 5492, the "regulating automatic license plate readers act," sets rules for private entities operating automatic license plate reader (ALPR) systems, requiring them to preserve captured license plate data for 14 days when law enforcement or a criminal defendant requests it with a specific written statement. The bill prohibits using the data as evidence in court if disclosure would violate the act, mandates data destruction after 14 days if not used, and allows individuals to sue for violations and recover at least $1,000 in damages or actual damages plus legal fees. Vehicle owners' data is protected from public disclosure without consent, except under a court order or warrant, and cannot be accessed by law enforcement without a warrant or specific preservation request.

Topics ✓ Criminal JusticeSupports Criminal JusticeRegulates ALPR data use to prevent misuse, protect privacy, and enhance law enforcement accountability per bill's data preservation, destruction, and lawsuit provisions.85% confidence ✓ TechnologySupports TechnologyRegulates ALPR data retention/destruction to protect privacy, aligning with data privacy safeguards in technology policy.92% confidence

Sub-Topics Courts Law Enforcement Consumer Data Protection

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passed · Michigan · Senate Apr 29, 2026

SB 759: Consumer protection: privacy; Michigan consumer protection act; amend to include violation of kids code act as violation. Amends sec. 3 of 1976 PA 331 (MCL 445.903).

SB 759 amends Michigan's Consumer Protection Act to explicitly treat violations of the Kids Code Act (which protects children's online privacy) as violations of the main consumer protection law. This means companies that break rules about collecting or using children's data under the Kids Code Act would also face enforcement actions under the Consumer Protection Act. The key mechanism adds a new provision (section 3(dd)) to the Consumer Protection Act, linking Kids Code violations directly to existing consumer protection penalties. This bill primarily affects businesses operating in Michigan that handle children's personal information online, making compliance with both laws essential. The bill was introduced in December 2025 and referred to the Finance, Insurance, and Consumer Protection committee.

Topics ✓ TechnologySupports TechnologyAmends consumer protection law to enforce Kids Code violations, strengthening children's online privacy regulations under tech policy.95% confidence

Sub-Topics Consumer Data Protection Data Privacy Tags Consumer Protection

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passed · Michigan · Senate Apr 29, 2026

SB 758: Communications: internet; Michigan kids code act; create. Creates new act. TIE BAR WITH: SB 0759'25

SB 758, the "Kids Code Act," establishes new rules for online platforms to protect children's safety and privacy. It prohibits major online services (with $25M+ annual revenue or 50k+ Michigan users) from using addictive design features like infinite scroll, auto-playing videos, or gamification that encourage excessive use by minors. The law requires platforms to verify a user's age when they have actual knowledge they are under 13 and restricts how they collect biometric data or use "dark patterns" that manipulate children. It directly affects large social media and app companies operating in Michigan with significant child users, while excluding platforms where over 98% of users are adults.

Topics ✓ TechnologySupports TechnologyProhibits addictive design features and restricts biometric data collection to protect minors' privacy, directly advancing consumer protection in technology policy.95% confidence

Sub-Topics Consumer Data Protection Online Safety Social Media

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in committee · Michigan · House Mar 12, 2025

HB 4196: State: identification cards; cross reference to 1972 PA 22; update. Amends sec. 5 of 2008 PA 23 (MCL 28.305). TIE BAR WITH: HB 4194'25

HB 4196 amends Michigan's Enhanced Driver License and ID Card Act (MCL 28.305) to update how personal information is handled for applicants. It specifies that facial images and signatures collected for these IDs may only be shared with law enforcement agencies, other states (as required by federal law), or with an individual's written consent, while prohibiting disclosure of Social Security numbers on the card itself. The bill also clarifies retention rules for facial images (1 year unless fraud is suspected) and strengthens privacy protections by restricting disclosure of sensitive documents. This directly affects Michigan residents applying for enhanced driver licenses or official state ID cards, ensuring their biometric data and personal information are used only under defined, limited circumstances.

Topics ✓ Criminal JusticeSupports Criminal JusticeRestricts law enforcement access to facial images without consent, protecting civil rights related to data privacy in ID systems.75% confidence ✓ TechnologySupports TechnologyRestricts data sharing to law enforcement/consent, prohibits SSN on IDs, enhances privacy protections per bill's explicit language on personal information handling.95% confidence

Sub-Topics Consumer Data Protection Data Privacy

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passed · Michigan · Senate Aug 26, 2025

SB 364: Consumer protection: identity theft; references to identity theft protection act in code of criminal procedure; update. Amends sec. 10c, ch. II of 1927 PA 175 (MCL 762.10c). TIE BAR WITH: SB 0360'25

SB 364 updates Michigan's criminal procedure code to clarify jurisdiction rules for prosecuting identity theft cases. It specifies that identity theft violations under the Identity Theft Protection Act (2004 PA 452) and related laws can be prosecuted in three locations: where the crime occurred, where stolen data was used, or where the victim lives. The bill also ensures that if multiple identity theft violations are charged, any jurisdiction can handle all charges together, preventing fragmented prosecutions. This change directly affects prosecutors and courts handling identity theft cases under the listed statutes.

Topics ✓ TechnologySupports TechnologyClarifies prosecution jurisdiction for identity theft, strengthening data privacy enforcement under the Identity Theft Protection Act (2004 PA 452).90% confidence

Sub-Topics Consumer Data Protection

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