Technology

Idaho's H 542, the "Stop Harms from Addictive Social Media Act," targets major social media platforms (those earning $1+ billion in global ad revenue) operating in Idaho. It directly affects children under 16 by restricting platforms' use of specific "addictive interface features" like infinite scrolling, auto-play videos, and profile-based feeds. The law triggers two usage-based restrictions: after 25 cumulative hours in six months, platforms must notify parents; after 50 hours, they must disable addictive features for minors. The bill defines key terms and establishes enforcement mechanisms, focusing on protecting Idaho children's online experiences without banning social media use.