Allow customers to make changes to their accounts by phone or mail.

HB 3168, titled "The Rossi Act," requires businesses providing goods, services, or utilities in West Virginia to allow customers to modify their online accounts via phone or mail, with identity verification. It directly affects utility companies, telecom providers, and other service entities operating in the state. The law mandates this change to replace current online-only account management options and specifies that violations will be enforced under the West Virginia Consumer Credit and Protection Act by the Attorney General. The bill focuses on expanding customer access to account changes through traditional channels, not on specific outcomes or political implications.