relative to alcohol packaging.

This bill would restrict how alcohol is packaged and marketed in New Hampshire to prevent products from appealing to minors or confusing consumers with non-alcohol items. It prohibits using cartoons, toys, or other child-friendly imagery on alcohol packaging and bans designs that mimic trademarked non-alcohol products like logos or brand sounds. Additionally, the bill requires that coupons for alcohol products clearly state they are only for adults of legal drinking age. The state liquor commission would be responsible for creating rules to enforce these new restrictions, and a specific appeal process has been established for disputes regarding these decisions.