Consumer protection; illicit material, private rights created, enforcement authorized, penalties established

HB 347 creates a private right of action for individuals depicted in non-consensual intimate images (so-called "illicit material") that were recklessly produced or disclosed on websites, apps, or through "nudification applications" (software designed to generate non-consensual nude imagery). It requires websites and apps to establish a process for removing such material and post clear notices about this process. The bill holds tech developers or providers liable if they recklessly design, market, or operate tools that enable non-consensual image sharing, including nudification apps. The Alabama Attorney General can enforce these provisions and impose penalties for violations.