SB 815 Wisconsin Senate · 2025-2026 Regular Session

Relating to: synthetic digital representations and providing a penalty.

SB 815 prohibits creating and sharing AI-generated content that mimics a real person's face, voice, or other identifying features without their consent, if intended to harass, intimidate, or defraud for financial gain. It establishes a Class A misdemeanor for misuse to coerce or harass, and a Class I felony for profit-driven misuse. The law includes key exceptions: tech companies, news content, and creators who clearly label AI-generated material (e.g., "This content generated by AI" in videos, images, or audio). It directly affects individuals whose likenesses are exploited without consent and sets clear penalties for malicious use of synthetic media.
Bill status failed 1 of 4 stages cleared
Introduction
Jan 2026
Committee Review
Floor Vote
Governor
Introduced Jan 14, 2026 Last action Mar 23, 2026
Floor votes

How they voted

No floor votes recorded yet.
Full legislative history

Actions timeline

Total actions
4
Key actions
0
Committee
0
Jan 14, 2026
Introduced
Introduced by Senators Keyeski, Dassler-Alfheim, Habush Sinykin, Wall, Roys, L. Johnson, Spreitzer and Hesselbein; cosponsored by Representatives J. Jacobson, McCarville, DeSanto, Sinicki, Prado, Arney, Roe, Fitzgerald, Udell, Subeck, Stubbs, Miresse and Johnson
upper
8 primary · 0 co-sponsors

Sponsors