SB 775 Virginia Senate · 2025 Regular Session

Political campaign advertisements; synthetic media, penalty.

Summary
Elections; political campaign advertisements; synthetic media; penalty. Prohibits electioneering communications containing synthetic media, as those terms are defined in the bill, from being published or broadcast without containing the following conspicuously displayed statement: "This message contains synthetic media that has been altered from its original source or artificially generated and may present conduct or speech that did not occur." The bill creates a civil penalty not to exceed $25,000 for a violation of such prohibition and, for a willful violation, a Class 1 misdemeanor. The bill permits any registered voter who receives an electioneering communication in violation of this requirement to institute an action for preventative relief to prohibit the publication or dissemination of such electioneering communication, including an application for a permanent or temporary injunction. This bill is identical to HB 2479.
Bill status passed both 4 of 5 stages cleared
Introduction
Dec 2024
Committee Review
Feb 2025
Senate Passage
Apr 2025
House of Delegates Passage
Mar 2025
Vetoed
Mar 2025
Introduced Dec 24, 2024 Vetoed Mar 25, 2025
Maddy AI version diff · 4 comparisons

What changed between versions

Courts of Justice Substitute Conference Substitute · 5 edits
MODERATE
The bill was updated from a Senate-only substitute to a Conference Substitute, incorporating amendments from the House of Delegates. The most significant change is the replacement of a standalone section on synthetic media with a new Article 7 that integrates these rules into the broader electioneering communications framework. This shift expands the scope of the law to cover all electioneering communications containing synthetic media, not just those specifically targeting candidates, and aligns the penalties for such violations with the standard $25,000 civil penalty used for other campaign disclosure violations.
Scope change
The bill's scope expanded from a narrow focus on 'artificial audio or visual media' specifically targeting candidates to a broader application covering all 'electioneering communications' that contain synthetic media.
SCOPE

The specific section on synthetic media was removed and replaced by a new Article 7 within the electioneering communications chapter, expanding the law's reach to cover all political ads containing synthetic media rather than just those influencing elections about specific candidates.

ENFORCEMENT

The penalty for violating the synthetic media rules was increased from a $50 civil penalty to a $25,000 civil penalty, matching the penalties for other violations of the electioneering communications chapter.

REQUIREMENT

New requirements were added mandating that sponsors of electioneering communications containing synthetic media must provide proof of identity (such as a driver's license) to media outlets and platforms before the ad is published.

DEFINITION

New definitions were added for terms like 'synthetic media,' 'online political advertiser,' and 'electioneering communication' to clarify exactly what content and actors are covered by the new rules.

ELIGIBILITY

The bill now includes additional sections amending various disclosure requirements for print media, radio, television, and online platforms, broadening the regulatory framework beyond just the synthetic media issue.

Floor votes · Senate Feb 4, 2025 · House of Delegates Feb 19, 2025

How they voted

400
Passed
Total votes 40
Feb 4, 2025
D Democratic21
21 Yea
100% Yea
R Republican19
19 Yea
100% Yea
Vote distribution
All Yea All Nay Mixed No data
Full legislative history

Actions timeline

Total actions
51
Key actions
12
Committee
10
Apr 2, 2025
Vetoed
Senate sustained Governor's veto
upper
Apr 2, 2025
Upper · Passed
Passed by for the day
upper
Mar 25, 2025
Vetoed
Vetoed by Governor
executive
Mar 10, 2025
Upper · Passed
Signed by President
upper
Mar 7, 2025
Lower · Passed
Signed by Speaker
lower
Mar 7, 2025
Upper · Passed
Bill text as passed Senate and House (SB775ER)
upper
Feb 22, 2025
Upper · Passed
Conference report agreed to by Senate (22-Y 18-N)
upper
Feb 22, 2025
Lower · Passed
Conference report agreed to by House (71-Y 25-N)
lower
Feb 22, 2025
Legislature · Passed
Amended by conference committee
legislature
Feb 20, 2025
Committee
House requested conference committee
lower
Feb 19, 2025
Lower · Passed
Passed House with substitute (72-Y 25-N)
lower
Feb 14, 2025
Lower · Passed
Reported from Privileges and Elections with substitute (15-Y 7-N)
lower
Feb 7, 2025
Committee
Referred to Committee on Privileges and Elections
lower
Feb 4, 2025
Upper · Passed
Passed Senate (23-Y 17-N)
upper
Feb 3, 2025
Upper · Passed
Reported from Courts of Justice with substitute (8-Y 5-N 2-A)
upper
Jan 30, 2025
Committee
Rereferred to Courts of Justice
upper
Jan 28, 2025
Upper · Passed
Reported from Privileges and Elections with substitute (8-Y 7-N)
upper
Dec 24, 2024
Committee
Referred to Committee on Privileges and Elections
upper
1 primary · 1 co-sponsor

Sponsors