Diversity in Pickleball Pilot Program.

HB 249 allocates $10,112 to North Carolina State University for a Wake County pilot program to increase diversity in pickleball, specifically targeting underrepresented communities of color. The program requires focus groups with people of color, branded marketing materials, two 4-week sessions at Raleigh recreation centers (Method Road and Chavis) in fall 2025 and spring 2026, and a post-program toolkit for wider community use. It directly affects residents in Wake County by creating accessible pickleball opportunities through public recreation facilities. The bill focuses on concrete steps to address current underrepresentation in the sport, leveraging its low-cost, inclusive nature. Funds are restricted to these specific activities and do not revert.