Encourages NJ residents to "Shop Main Street."

This Senate Resolution (SR 69) encourages New Jersey residents to shop at small local businesses on Main Streets between Thanksgiving and Christmas to support them during the holiday season. It directly affects approximately 800,000 small businesses across New Jersey - employing 1.7 million people in industries like retail, health care, and manufacturing - that anchor communities and provide essential services. The resolution has no binding effect; it simply urges residents to prioritize these businesses and directs copies to state leadership for awareness. It does not create new laws, funding, or programs.