S 350 New Jersey Senate · 2026-2027 Regular Session

Prohibits substance use disorder treatment providers from using deceptive marketing practices.

This bill (S 350) prohibits substance use disorder treatment providers - including licensed facilities and sober living homes - from using deceptive marketing practices. It requires all advertising materials to clearly state service types, locations, and provider names in plain language, banning false claims about insurance network status, locations, websites, or false relationships with other providers. Violations could result in $1,000 penalties per offense, triple damages for affected individuals, or license suspension by the Department of Health. The law directly affects treatment providers and patients seeking care, aiming to ensure transparent information for informed decisions.
Bill status in committee 1 of 4 stages cleared
Introduction
Jan 2026
Committee Review
Floor Vote
Governor
Introduced Jan 13, 2026 Last action Jan 13, 2026
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Jan 13, 2026
Introduced
Introduced in the Senate, Referred to Senate Health, Human Services and Senior Citizens Committee
upper
2 primary · 0 co-sponsors

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