Prohibits gender-based price discrimination.

This New Jersey bill prohibits businesses from charging higher prices for goods or services marketed to women compared to substantially similar products for men, addressing the "pink tax." It defines "substantially similar" products as those with no significant differences in materials, function, or design (excluding minor color or packaging differences). Businesses like tailors, salons, and dry cleaners must clearly disclose all standard service prices in writing, post visible price lists (14-point bold), and display a mandated sign about the law. Price differences based on legitimate factors like materials or tariffs remain permitted, and the law does not override existing anti-discrimination protections.