Mandatory privacy notices required to be titled as surveillance notices.

This bill requires companies that collect consumer data in Minnesota to label their privacy notices as "surveillance notices" if they sell personal data, use it for targeted advertising, or engage in profiling that affects consumers. The legislation amends existing privacy laws to mandate clear, accessible notices that explain what data is collected, how it's used, and how consumers can opt out of specific data practices. Companies must post these notices online with a prominent link on their websites or app pages and provide them in languages matching their service offerings. The law also requires notifications when privacy practices change materially, allowing consumers to withdraw consent for new data collection.