An Act protecting the use of bank names, trade names and trademarks in electronic communications
HD 1995 prohibits businesses from using a bank's name, trademark, or specific loan details (like loan numbers) in advertisements or solicitations to individual consumers without the bank's written consent. It directly affects companies marketing products or services to specific people, including via email, text, or physical mail with visible loan information. The bill requires clear, bold disclaimers stating the business isn't affiliated with the bank if using publicly available loan details, including the business's contact information. Violations would be treated as unfair practices under Chapter 93A of Massachusetts law.
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P
Dan Cahill
DDemocratic
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