An Act protecting personal identifying information

This bill amends the Massachusetts Consumer Protection Act to explicitly include dates of birth as a form of personal identifying information. The change directly affects businesses and organizations that collect, store, or transmit personal data, requiring them to treat birth dates with the same level of security as other sensitive details like names or social security numbers. By updating the legal definition, the legislation mandates that these entities implement appropriate safeguards to prevent unauthorized access or misuse of birth dates. This update strengthens existing privacy protections without altering other aspects of the law or creating new regulatory requirements beyond the expanded definition.