An Act protecting black girls from targeted toxicity

This bill amends Massachusetts consumer protection laws to ban advertisements for cosmetic products containing specific harmful ingredients, such as mercury and certain endocrine disruptors, when those ads target children under 18 or use images of minors to promote the sale. The legislation explicitly defines "cosmetic products" to include items intended for skin lightening and hair relaxation, aiming to address concerns about toxic chemicals in these goods. Violations of the new rules could result in fines of at least $5,000 for the first offense and $10,000 for subsequent ones, with enforcement handled by the Attorney General. Additionally, the act allows individuals harmed by these violations to sue for actual monetary losses or up to $25,000 in damages, whichever amount is greater. The law would become effective 90 days after it is passed.