AN ACT PROMOTING THE SAFETY OF MINORS ON SOCIAL MEDIA PLATFORMS.

HB 5037 requires social media platforms to verify the age of users under 18 or obtain parental consent before showing them personalized content recommendations (like feeds or suggested posts). It applies to platforms that prioritize media based on user data, excluding shopping sites and purely educational tools. Platforms must delete age verification data after use and cannot charge more or degrade service for compliance. Exceptions include private messages, search results, or content from accounts users follow. The law takes effect January 1, 2028.