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SB 1230 Connecticut Senate · 2025 Regular Session

AN ACT CONCERNING THE PURCHASE OF PRINT AND DIGITAL ADVERTISING BY THE STATE.

SB 1230 requires Connecticut state agencies to spend at least 15% of their annual print and digital advertising budget on in-state news publishers (defined as entities producing original news for 12+ months) starting July 1, 2026. It directly affects state agencies (excluding public universities) purchasing such advertising, with exemptions for ads targeting out-of-state audiences (e.g., tourism or economic development). Agencies may request waivers if compliance conflicts with ad purpose, and must report spending and waiver requests annually to the Commissioner of Administrative Services. The law mandates the commissioner to establish guidelines by June 2026 and submit annual reports to the legislature on ad spending and waiver decisions.
Bill status in committee 1 of 4 stages cleared
Introduction
Jan 2025
Committee Review
Floor Vote
Governor
Introduced Jan 31, 2025 Last action May 13, 2025
Maddy AI version diff · 1 comparison

What changed between versions

Raised Bill → GAE Joint Favorable Substitute · 5 edits
MODERATE
The bill was revised from a 'Raised Bill' to a 'GAE Joint Favorable Substitute' with significant changes to the advertising procurement requirements. The definition of 'publisher of news' was expanded to include additional criteria, and the required percentage of in-state advertising contracts was reduced from 50% to 15%. The effective date for the procurement requirement was delayed from January 1, 2026 to July 1, 2026, and the deadline for establishing guidelines was moved from December 1, 2025 to a later date.
Scope change
The bill's scope was narrowed by reducing the required percentage of in-state advertising contracts from 50% to 15%, and the definition of 'state agency' was clarified to exclude constituent units of the state system of higher education.
REQUIREMENT

Reduced the required percentage of in-state advertising contracts from 50% to 15% of total annual value.

TIMELINE

Delayed the effective date for the procurement requirement from January 1, 2026 to July 1, 2026.

Changed the deadline for establishing procurement guidelines from December 1, 2025 to a later unspecified date.

DEFINITION

Added specific criteria for 'publisher of news' including a 12-month production requirement and clarified 'state agency' to exclude higher education constituent units.

EXEMPTIONS

Expanded the exemption language to include advertising primarily directed at an out-of-state audience, not just specific purposes like tourism or economic development.

Floor votes

How they voted

No floor votes recorded yet.
Full legislative history

Actions timeline

Total actions
16
Key actions
3
Committee
4
May 12, 2025
Upper · Passed
Joint Favorable
upper
May 8, 2025
Upper · Passed
IMMEDIATE TRANSMITTAL TO COMMITTEE
upper
Feb 28, 2025
Upper · Passed
Joint Favorable Substitute
upper
Jan 31, 2025
Committee
REF. TO JOINT COMM. ON Government Administration and Elections
upper
0 primary · 0 co-sponsors

Sponsors

No sponsor information available.